Creative Strategist – Entertainment & Live Experiences
Location: United States
Role Type: Freelance
DE-YAN is looking for a Creative Strategist with a strong background in entertainment, live shows, and content development to help reimagine the traditional entertainment presentation format.
This role sits at the intersection of creative strategy, entertainment, and live show development. We're looking for someone who understands how to build compelling, content-driven stage experiences, from narrative development and show programming to talent integration and live storytelling.
The ideal candidate brings a strong understanding of entertainment formats, broadcast productions, and large-scale presentations, with the ability to challenge conventions and introduce fresh, unexpected ideas.
What you’ll do
- Lead creative strategy and concept development for a large-scale entertainment presentation, bringing fresh thinking to traditional live show formats.
- Develop compelling narratives, content frameworks, and programming ideas that connect business objectives with entertainment and audience engagement.
- Shape the overall show experience, including stage content, presentation formats, storytelling, transitions, and audience moments.
- Collaborate closely with creative directors, writers, showrunners, producers, and production teams to translate strategic concepts into executable show content.
- Identify opportunities to integrate talent, performances, original content, and unexpected creative formats into the live experience.
- Help establish the narrative arc and flow of the show, ensuring a cohesive and engaging experience from beginning to end.
- Research entertainment trends, audience behaviors, and emerging formats to inform creative thinking.
- Develop and articulate strategic recommendations through creative briefs, presentations, and content outlines.
What you’ll bring
- 8+ years of experience in creative strategy, entertainment, branded content, broadcast, or live event development.
- Strong understanding of traditional television and streaming upfronts, including their purpose, structure, audience, and production considerations.
- Experience developing creative concepts and content for large-scale live shows, entertainment presentations, award shows, broadcast events, or similar productions.
- Strong understanding of stage storytelling, show flow, live programming, and audience engagement.
- Ability to balance strategic thinking with creative execution, connecting overarching narratives to specific content and stage moments.
- Experience collaborating with showrunners, writers, creative directors, and live production teams.
- Strong storytelling, conceptual thinking, and presentation skills.
- Comfortable working in a fast-paced, highly collaborative creative environment.
Nice to Have
- Direct experience developing network, studio, or streaming upfront presentations.
- Background working with major entertainment companies, television networks, streaming platforms, or entertainment-focused creative agencies.
- Experience with talent-driven programming, scripted segments, or live broadcast production.
- Familiarity with both traditional entertainment formats and emerging experiential storytelling approaches.
Apply for this role
One form, one resume, optional cover letter. We will respond as soon as possible.